Banned lightbulbs in Germany sparks new idea for miffed entrepeneur

A German engineer, annoyed by the country’s ban on lightbulbs over 60 watts, has come up with a clever idea for importing and distributing them: he sells them as "small heating devices" and "heatballs".

According to a Reuters report, Sigfried Rotthaeuser and his brother-in-law came up with a legal way to import and distribute 75 and 100 watt lightbulbs by producing them in China and them importing them back under the new label as sources of heat rather than light. The first batch of 4,000 sold out in three days.

Germany’s ban on lightbulbs over 60 watts was enacted on claims that it would improve energy efficiency but Rotthaeuser sees things differently. Noted the Reuters article: "Rotthaeuser has pledged to donate 30 cents of every heatball sold to saving the rainforest, which the 49-year-old sees as a better way of protecting the environment than investing in energy-saving lamps, which contain toxic mercury."

Check out the full article from Reuters

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