Building opportunities; growing your business

2013 Expo offers education, networking and innovative products /

By Larry Edema, Chair, NFBA Board of Directors

Larry EdemaI recently had a builder comment to me, “I just love hanging out with the builders.” The opportunity to do just that is coming fast upon us once again. If you have been asking yourself, “What can I do to take my business to the next level?” or “What can I do to increase my company’s market share and make more profit?” then you’ll want to join us in Memphis, Tenn., at the 2013 Frame Building Expo.

Plans for the expo are taking more solid shape with each passing day and it’s hard for me to stifle my enthusiasm. The expo offers excellent educational sessions on business management, strategic planning and marketing practices and safety and code compliance, as well as wonderful networking opportunities that you won’t want to miss.

Learn more from the brochure in this issue of Frame Building News, send in your registration form and prepare to join fellow members in Memphis on February 20–22 for another outstanding event.

Our keynote speaker, Randy Goruk, is president of LeadersEdge360. In “Success Strategies for the New Reality,” he will discuss the unprecedented changes in our industry that create the need for a major shift in approach. To succeed in this new reality, he says, we all need to reevaluate the landscape, our approach and our skill set. The guidance from this presentation will ensure you remain a viable resource to your organization and are able to successfully navigate the new reality.

Randy will be expanding on his message in a breakout session, “How to Profitably Grow Your Post-Frame Business.” In that session he will look at lessons learned from leaders who have been able to create and sustain a forward-looking mindset, even in the midst of an economic downturn.

Topics of other education sessions include ways to achieve greater success in sales and life, approaches to staying on the cutting edge in the post-frame industry, new design values for Southern pine, NFBA-approved fire walls, NFBA’s revised OSHA Compliance Guide and ways to maximize metal roof performance. These sessions and many more will help you, your employees and your business on many fronts.

We’re also excited to be offering for the first time a session just for NFBA members. At “For Members Only: Sizing the Post-Frame Industry and Its Growth Opportunity — A Review of the FMI Industry Study,” NFBA members will learn about the results of the research conducted by FMI on the U.S. post-frame building market.

The session will cover a forecast of construction volume for post-frame building (including key building components), underlying trends and drivers of share growth in a changing environment.

At the annual business meeting, the NFBA Board of Directors will update you on the accomplishments of 2012, including continued work on the Post-Frame Market Initiative to expand our industry and plans for 2013 and beyond. The Technical and Research Committee recently held another productive meeting in Glenview, Ill. For the balance of 2012 the committee members will be working on the post-frame fire-wall variations and the metal-clad shear-wall diaphragm testing. Both projects will be discussed further in Memphis. The committee also will be revising its priorities for research to be done in 2013.

The Building of the Year Awards luncheon gives us all a chance to celebrate the outstanding work being done in our field and other hospitality events offer great opportunities for fellowship and sharing of experiences. The deadline for Building of the Year Award entries to be received at the NFBA national office is December 3. Watch for upcoming information on the website and in the NFBA e-newsletter.

The expo will feature exhibits by prominent post-frame industry suppliers and manufacturers who have innovative products and services to show you. Besides product demonstrations, the ever-popular nail-pounding and screw-driving contests and daily prize drawings will liven the show floor each day.

Memphis offers plenty for you and your family to explore before and after the expo. Some of the city’s best-known attractions are Elvis’s mansion, Graceland; the National Civil Rights Museum; the Stax Museum of American Soul Music; and the Memphis Zoo. Check out these and other attractions at

To register for the expo or to get more information, please see the brochure in this issue, visit the NFBA website at, or call NFBA headquarters at 800.557.6957.

I look forward to greeting you in Memphis! 

Edema is the chair of the NFBA Board of Directors and assistant national sales manager for Wick Buildings.

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