Vicwest Building Products, a division of Vicwest Inc. and All Weather Insulated Panels, two North American leaders in the manufacture of insulated metal panels (IMP), announced the re-branding of its North American IMP Group and IMP product line under the “All Weather Insulated Panels” banner.
This re-branding follows recent business advancements between the two companies that include: the joint commercialization of a third manufacturing facility in 2012; technology and best practice synergies that have standardized IMP operations and products across North America; and the solidification of Vicwest’s investment in All Weather. Under the new brand strategy, all profiles produced in each of the manufacturing locations (Vacaville, Calif.; Hamilton, Ont., and Little Rock, Ark.) will carry the “All Weather Insulated Panels” brand and All Weather will become known as “All Weather Insulated Panels, A Vicwest Company”. The founders of All Weather, Bill and Michael Lowery, will continue to hold key leadership positions within the re-branded IMP Group to ensure continued expansion of the business and product line.
“All Weather Insulated Panels is a pioneer in the manufacture and development of IMP products and has built a reputation for quality that is second to none” said Scott Ringler, marketing director for Vicwest. “The driving force for the IMP Group has been, and will continue to be, delivering products and adopting procedures and technologies that reflect the highest standards in the industry regardless of location or plant. Adopting the strength of the All Weather brand and standards across all manufacturing operations and a cohesive brand identity for the entire product line are clear signals of this on-going commitment.”
“The transition of the IMP Group is another exciting step in our continued growth and an evolution in our approach to the market” said Bill Lowery, President of All Weather. “Three strategically located plants with 30,000,000 square feet of annual production capacity, operating under a single banner, producing a single product line, utilizing a single set of standards, increases our ability to more consistently service all major segments of the construction industry. This is more than a visual re-branding; it is a fundamental change that reflects the confidence that we have in our products, our operations and our North America-wide customer service.”
The All Weather Insulated Panels brand will be rolled-out across all of the Group’s operations over the coming months. The new identity will be applied to all marketing and communications collateral, including the re-launch of the awipanels.com website slated for early next month.
For more information, visit www.awipanels.com.
About All Weather Insulated Panels
Insulated panels are single manufactured components made up of rigid steel facings and an insulating core. They offer superior thermal efficiency, structural integrity and an efficient one-step installation when compared to other multi-piece field-assembled building insulation systems. Known for their Green Building properties, All Weather Insulated Panels include 7 wall panel and 5 roof panel types to fit Page 2 of 2
almost any cladding requirement and a complete line of related accessories and trims to ensure coordinated delivery of all required parts that support efficient installation schedules for our customers.
About ALL WEATHER
Headquartered in Vacaville, California, All Weather Insulated Panels is an innovator in the design, construction and advancement of insulated metal panels to meet the growing challenges facing the building industry. With over 90 years of combined industry experience among its founders and more than 40 employees, All Weather Insulated Panels provides its customers with a broad line of insulated wall and roof panels and a full range of complementary trims and accessories. For more information, visit www.awipanels.com.
Headquartered in Oakville, Ont., Vicwest is one of North America’s leading manufacturers and distributors of exterior building products, including metal roofing, siding, decking, and architectural panels. Founded in 1905, Vicwest offers a wide and trusted range of products for the residential, industrial, commercial, institutional and agricultural construction markets. Vicwest has 13 manufacturing facilities with more than 800,000 square feet of operations strategically located throughout Canada and approximately 700 dedicated employees committed to providing quality products and excellent service to its North American customers. For more information, visit www.vicwest.com.