Tag Archives: Metal Roofing Alliance

American Metal Roofs designated as Quality Contractor by MRA

American Metal Roofs (AMR) has been designated a Quality Contractor by the Metal Roofing Alliance (MRA), a national consortium of metal roofing manufacturers. In order to be named to this elite status by the MRA, American Metal Roofs has met … Read more »

Posted in Business and Management, Commercial/Institutional, Construction Industry News, In the Industry, Industry Experts, Metal Roofing, Metal Roofing Magazine, Metal Roofing News, Reroofing, Residential, Rural Builder Magazine, Solar, Supplier News | Tagged american metal roofs, Metal Roofing Alliance, Quality Contractor | Leave a comment

MRA unveils new marketing/sales plan for remodeling industry

  Belfair, WA (PRWEB) – The Metal Roofing Alliance announces the unveiling of their brand new marketing and sales plan for investment grade designer metal roofing for residential properties. Tom Black, the Executive Director of the Metal Roofing Alliance said, … Read more »

Posted in Business and Management, Construction Industry News, In the Industry, Industry Experts, Metal Roofing, Metal Roofing Magazine, Residential | Tagged Dave Yoho, Frank Farmer, metal roofing, Metal Roofing Alliance, MRA, Tom Black | Leave a comment

Get on board now!

MRA announces new contractor initiative aimed at a continuing growth in the metal roofing marketplace  /  Over the past decade, the Metal Roofing Alliance has been instrumental in growing residential market share from 3 percent to 10 percent in the … Read more »

Posted in Metal Roofing, Metal Roofing Magazine, Metal Roofing News, MR August/September 2013, Reroofing, Residential | Tagged contractor initiative, Dave Yoho, Metal Roofing Alliance | Leave a comment

MRA Update: Adopting a focus on larger — and growing — audience

Believe it or not, television no longer commands our full attention. Television has become one of the most common devices used simultaneously with other screens. Smartphones, the backbone of our daily media interactions, have the highest number of user interactions … Read more »

Posted in Metal Roofing, Metal Roofing Magazine, Metal Roofing News, MR-June/July 2013 | Tagged digital marketing, marketing strategy, Metal Roofing Alliance | Leave a comment

Investment Grade Roofing Quality Contractor Program launched

In response to homeowners’ desire to choose a reliable metal roofing contractor, the Metal Roofing Alliance, has launched a new initiative, the Investment Grade Roofing Quality Contractor Program.  This informational resource will highlight MRA member metal roofing contractors that have … Read more »

Posted in Construction Industry News, Metal Roofing, Metal Roofing Magazine, Metal Roofing News, Reroofing | Tagged Metal Roofing Alliance, MRA, Quality Contractor | Leave a comment

Rise above the competition with help from MRA

Become a Metal Roofing Alliance Quality Contractor / By Bill Hippard, MRA president / Homeowners in need of a new roof have a wide range of choices in products and contractors. Smart contractors know being on the top of the … Read more »

Posted in Metal Roofing, Metal Roofing Magazine, Metal Roofing News, MR February/March 2013, Residential | Tagged Metal Roofing Alliance, MRA, Quality Contractor | Leave a comment

MRA has plans to double metal maket share by 2020

By Tom Black, executive director of the Metal Roofing Alliance With an initial investment of $24 million in marketing programs during the past decade, the Metal Roofing Alliance has tripled residential roofing’s market share, from 3 percent in 1998 to … Read more »

Posted in Metal Roofing, Metal Roofing Magazine, Metal Roofing News, Metal Shingles, MR December 2012/January 2013, Reroofing, Residential, Vertical Panels | Tagged Metal Roofing Alliance, MRA, MRA 2020 | Leave a comment

Selling metal: discover needs of your customers

MRA Update, by Bill Hippard /  Understanding your customer, including what motivates, confuses and annoys them, is a key to success in any industry. A decade ago, consumer research was an expensive, time-consuming process best left to professionals. While there … Read more »

Posted in Metal Roofing, Metal Roofing Magazine, Metal Roofing News, Residential | Tagged customer satisfaction, Metal Roofing Alliance, MRA, residential metal roofing, standing seam metal roofing | Leave a comment

MRA Update: More reasons to go ‘green’

Your metal roofing products offer consumers eco-friendly properties You may think that “green” building is just the latest trend and may soon fade, when the next new thing comes along. However, recent building news indicates sustainability is an idea with … Read more »

Posted in Energy Efficiency, Green Building, Green Products, Metal Roofing, Metal Roofing Magazine, MR June-July 2012, Recyclable, Renewable, Residential, Sustainability | Tagged Metal Roofing Alliance, MRA, residential metal roofing, standing seam metal roofing | Leave a comment

MRA message: We’re making progress!

As the new construction market continues to struggle, the home improvement market is battling for each market share point. Even with a tough economy, McGraw-Hill Construction Research and Analytics data shows the number of homes with metal roofs has more … Read more »

Posted in Construction Industry News, In the Industry, Industry Experts, Metal Roofing, Metal Roofing Magazine, Metal Roofing News, MR April 2012, Reroofing, Residential | Tagged metal roofing, Metal Roofing Alliance, residential metal roofing, standing seam metal roofing | Leave a comment